Every business on Apex OWP has a human strategist who calls the plays. AI runs them across the website, search, ads and listings. Anything that spends money or changes your site waits for your approval, and every move goes in the game log.
Go ahead. Approve a play ↑
Most options solve one third of the problem. Apex OWP covers the whole field: a person who owns the plan, AI that does the repetitive work, and a rulebook you can see.
| Dashboards and audits | Traditional agencies | AI-only agents | Apex OWP | |
|---|---|---|---|---|
| A named person owns your strategy | Rarely | Yes | No | Yes |
| The work gets done for you | No, you get a to-do list | Yes, by hand | Yes | Yes, by AI |
| Spend and publishing need your approval | Not applicable | Varies | Varies | Yes, by policy |
| Every action is in a log you can read | No | Monthly report | Varies | Yes, in real time |
| Website, ads and listings in one place | Usually one | Usually several tools | Usually one | Yes |
| One flat monthly price | Yes | Retainer plus fees | Usage based | Yes, plus a visible wallet fee |
O is a person. X is the AI. The last play is shared, because that is where the quality comes from.
Link your domain, analytics and Search Console. Choose how much access Apex gets: read-only, write, or a fully Apex-hosted site.
Apex scans the site, search presence and listings in minutes and shows what is helping and what is costing you customers.
A named strategist reads the diagnosis, talks to you, and writes the plan: priorities, limits, and what not to do.
AI turns the plan into tasks specific to your business. Safe work runs on its own. The rest waits in your approval queue.
Results are measured against the plan. The strategist adjusts it, and the game log shows what changed and why.
Autonomy is a setting, not a leap of faith. Start with AI that only recommends, then widen what it may do alone as you build trust. Run the rules on the right and watch the referee's call.
Some businesses only want to connect a domain and analytics. Some have a good site, some have one they would rather replace, and some have nothing. Each gets a path, and the AI can only change what you have given it access to.
Apex reads your analytics and Search Console. It recommends, and you or your developer make the change.
Apex can edit your existing site within the limits you set, and every edit is logged and reversible.
Apex builds and hosts the site. A strategist approves it before it goes live, and you can export it to take it with you.
Pick the package that matches how much strategy your business needs. The website, the AI work and the approval queue are in both. Pilot pricing, and it may change before general release.
For a single-location business getting its online presence in order.
For an established business that wants a strategist working on it all month.
When you add money to fund ads, a small action fee covers payment costs and spend management. It is 10% on the first $2,000 added in a month and 5% beyond that. You see the total before you confirm, every time.
Partners get their own console. They onboard merchants, assign strategists, tune policy for their own book and see commissions. They never see another partner's merchants, or our costs.
See every merchant and partner. Manage billing, mechanics, usage and margin. Hold the kill switch.
See and manage only their own merchants. Assign strategists. Pause their own book.
Approve work, set limits, fund the wallet and see the game log for their own business.
You have a real company and a real plan, and no budget yet for a software platform. Reach out. We talk, we see if we vibe, and every month we hand out promos to the startups we are excited about.
Promos are picked after we talk and change month to month. They are not automatic.
Try out for a promoA named person who is accountable for your plan. On Growth, that person works on your business all month. On Launch, you get a plan built from a proven playbook for your trade, and a strategist reviews it each quarter. Partners can use their own strategists.
Only inside limits you set. Safe, no-spend work such as fixing a listing can run on its own. Publishing and spend wait for approval unless you raise the limits. You can pause everything at any time.
No. The strategist's plan decides what the AI works on, so a restaurant, an HVAC company and a dental practice get different work, even on the same package.
No. If you have one, Apex can connect to it with read-only or write access. If it is weak, Apex can rebuild it. If you have none, Apex builds and hosts one, with a business number and email included.
It covers payment costs and spend management when you add money for ads. It is 10% on the first $2,000 added in a month and 5% above that, and it is shown on top of your ad budget before you pay.
Yes. Apex-hosted sites can be exported, and your domain is registered in your name.
Yes. Reach out through the tryouts section. We talk first, and if we vibe, we give out promos every month. Promos are not automatic and they change, so tell us your story.
It is in pilot. The product screens on this page use sample businesses. Request a pilot and we will walk you through the live demo.
Tell us about your business or your agency. We will set up a walkthrough with the strategist who would run your plan.